
Custom ABM Strategy Sessions
Develop a winning ABM strategy tailored to your business!
Service Description
Custom-designed Account-Based Marketing (ABM) strategy tailored to your target market, sales alignment, and funnel maturity. Includes segmentation (1:1, 1:few, 1:many), persona mapping, tool stack review, and channel recommendations. Choose from two packages: • Standard: A fully-customized, detailed ABM strategy, including competitive analysis, ABM tool review, marketing channel analysis and budget. • Premium: All the deliverables in the Standard package PLUS one Custom Nurture Campaign plan for one persona within a 1:1/1:few/1:many segment including target list build. Premium plan deliverables will vary depending on the nature of your business and available mar-tech tools, but a Custom Nurture Campaign can include the following: - Email nurture copy - Phone scripts - Content calendar - Social media posts - Targeted display ads - Chatbot engagements - LinkedIn engagements - Gifting